Ten tips to write and sell a non-fiction book

My girlfriend Kattya at a bookstore in Porto, Portugal

I quite often get asked for advice on bringing a book to market. I’ve written four books so far, and had very different experiences with each of them. My first book, Philosophy for Life and Other Dangerous Situations, took a long time to get published, but when it finally did (by Random House) I had the pleasant experience of it…